NAMA Foundation
Banerjee: SmartLabel’s Opportunity is Through Transparency
Consumer loyalty hinges on brands’ transparency, and trust building has long been a foundation of any business-to-consumer relationship, but the information consumers crave and the way brands can show up for them has evolved. This is where Consumer Brands’ SmartLabel shines. “Consumers really want more information and brands are leaning in toward providing that transparency,”…
Read MoreInvest in Growth: Why Early GenAI Movers Have an Edge
Note: This summary for the Consumer Brands website builds on Bret Greenstein’s panel discussion during the Consumer Brands CPG Summit. I’m excited to hear the progress that CPG companies are making in their adoption of generative AI (GenAI). At this year’s Consumer Brands CPG Summit, our discussions highlighted the exciting possibilities of GenAI and the practical steps that companies…
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