Eligibility Criteria

A NAMA Coffee Legend is a pioneer, an innovator, a leader, and a visionary. They are passionate about coffee and are willing to share that passion to educate and help others succeed.

• A nominee must have a minimum of 10 years of service to the coffee industry.
• The nominee must be readily recognized as a pioneer or innovator in the coffee industry.
• The nominee must have been recognized by his or her peers in the past for exemplary business practices, for being active in local charities or civic projects, or have received recognition for exemplary support of the coffee industry.
• The nominee must have been or currently is actively involved in NAMA, State Councils, and other related industry groups.
• The nominee will have contributed to the promotion of the coffee service industry through trade magazine articles, leading education workshops, published papers, etc.
• Distinguished participation in the coffee industry includes but is not limited to coffee service operators, coffee roasters, manufacturers, suppliers, distributors, brokers, and educators.
• The nominee is respected within the industry due to her or his integrity, raising the level of professionalism, helping others succeed, and/or providing educational opportunities.
• Must be a NAMA member in good standing at the time of nomination or have been active in the industry for at least one year prior to the nomination date, if retired.